The reader’s eyes track across the unfurling prose on the website in front of them.




Surely not. This is going to be way

too meta to actually work as a

mechanism for predicting or

communicating dialogue.


And it was, so he reverted back to describing narrative action, relying on this short passage to indicate his script writing capacity.

Babel communicates meaning well with words. By using copy to refine and articulate concepts, we create an environment where those concepts take hold. Good copy isn’t about complexity, or obscurity, but accessibility, each word tailored to comfortably anchor an idea in a reader’s mind.

We communicate meaning well, transplanting ideas between minds, in the process facilitating wonder at what is and what could be.

Communicate meaning well.

Babel began on the simple premise that communication with the written word typically isn’t done well. In Biblical literature the Tower of Babel was a great structure stretching towards heaven, built by a united humanity speaking a common language. Troubled by their arrogance, God confounded their language and scattered them across the world. Babel Creative comes from that idea of original shared understanding, a monument to unified language.

Ash Dighton


Ash began working with words seriously drafting legal contracts for the purchase and sale of oil and gas, and through a convoluted series of events wound up running the media for one of Australia’s bigger Allied Health companies. Leaving to start Babel was the crystallisation of a long held dream to focus on using copy as a means of real distinction for commercial enterprises. He loves rowing, the Collected Fictions of Jorge Luis Borges and film. He dislikes unimaginative prose, lists and irony.

I have worked with Ash for a few years now and his work has become instrumental in the growth of my business. He very quickly captured the style I needed to present what can be very dry science to a market place that is all about people. I totally trust his copywriting for me and often hand large pieces of projects to him to complete on my behalf. Apart from his exceptional work he is very easy and receptive to work with which is refreshing.

Chris Phillips

CEO Grey Matta Solutions

I am always reluctant to give personal references because in my 30 years business experience, they are often overstated. But in the case of Ash Dighton, I am happy to provide very strong support. I have worked with Ash in a digital capacity for some time now and his ability to create content that clearly articulates ideas is exceptional. Ash delivers his material on time and to a very high standard. He is a problem solver and an original thinker. I could not recommend him highly enough.

Patrick McGuire

CEO Marketplace Strategy Solutions

As a design studio with a focus on branding, being able to communicate effectively with copy is extremely important. We are a small and nimble team so being able to engage someone with Babel Creative’s skillset is vital in creating compelling branding and marketing communication.

Ash and his team are a pleasure to work with, they are quick-to understand our ideas and concepts and have great ability in translating that into beautifully written content which is engaging and on-brand.

We utilise Babel Creative’s skills for a range of different creative services, from brand name concepts, content writing, as well as more menial tasks like proofreading presentations and blog articles.

Whatever the job, Babel will always go above and beyond and deliver exceptional results. I see Babel as a long-term creative partner for our business and wouldn’t hesitate to recommend their services to other digital or design agencies, or direct to clients.

Not only are Babel great at what they do, they’re extremely enjoyable to work with. Win-win.

Dan Rowell

Director - DSR Branding